Telephone Tracking enables you to track calls out of your website and understand precisely what advertising activity brought them there; whether it was from another website, Google or your paid search campaign.
So no longer will you need to figure how your caller has discovered you.
Why you want Call Tracking
Telephone monitoring is an essential tool for any company that spends money on advertising across multiple channels. Customers with AdWords possess an intrinsic need to track the calls that are relevant to their keywords, in order to comprehend which keywords deliver call conversions. call tracking solution With no visibility of call conversions, it is simply not feasible to work out if your investment in the keywords on your portfolio is delivering value or not. Is just monitoring AdWords call conversions enough?
Most customers are searching to track not just PPC, but also SEO, Display, Affiliates, Social Media as well as Offline campaigns like TV, Direct Mail, Radio, Print media & trade show traffic and of course Bing PPC traffic. This is where the energy of a 3rd generation phone monitoring system like Call Conversions Tracking comes in, as it allows you to realize your ROI for each of these very important channels not only Google PPC. This is essential actionable data letting you optimise the efficacy of all your marketing channels, key to the success of any business enterprise.